
Quỳnh Lê
A journalist with a background in finance. I report on market shifts and the ripple effects they have on everyday lives. I focus on stories that expose the human side of data—how decisions made in boardrooms or trading floors echo through communities.
Highlighting Stories

Feature Articles in Magazines
These articles, published in English and Vietnamese, cover a range of economics and finance topics, reflecting Quỳnh Lê’s newsroom insights and presenting complex ideas engagingly for readers.

Infographics
These infographics display financial and economic data through clear, easy-to-understand charts. They visualize money flows and key trends to make complex information accessible.

Video Interviews & Talk Shows
In these shows, Quỳnh Lê interviews CEOs and CIOs about market trends, money flows, and emerging sectors. The conversations offer valuable insights from industry leaders.
My Portfolio Highlights
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Shrinking Newsrooms Challenge Arizona Journalists
Read More →Layoffs, funding cuts and digital shifts reshape local newsrooms and careers. Recently, Arizona Public Media…
: Shrinking Newsrooms Challenge Arizona Journalists -

The subscription trap and how it impacts students’ budgets
Read More →The rise of low-cost subscription services has made it easy for students to lose track…
: The subscription trap and how it impacts students’ budgets -

30 Vietnamese Companies to Watch in 2025 (VN)
Read More →For the first time, Bloomberg Businessweek Vietnam presents an analysis and outlook on 30 notable…
: 30 Vietnamese Companies to Watch in 2025 (VN) -

Five Questions on the Future of Family Businesses in Vietnam (VN)
Read More →The EY–University of St.Gallen Global Family Business Index 2025 shows that family enterprises worldwide are…
: Five Questions on the Future of Family Businesses in Vietnam (VN) -

Crossing the Tariff Winter (VN)
Read More →Facing new U.S. tariffs of up to 46%, Vietnamese exporters are under pressure to cut…
: Crossing the Tariff Winter (VN) -

Resilience Under Tariffs (VN)
Read More →New U.S. tariffs are creating fresh challenges for Vietnamese exporters. Data from listed companies across…
: Resilience Under Tariffs (VN) -

An Investment Journey Across Three Generations (VN)
Read More →From the 2008 global financial crisis, when the 1980s generation entered the workforce, to the…
: An Investment Journey Across Three Generations (VN) -

Money Returns to the Market (VN)
Read More →Corporate profits on Vietnam’s three stock exchanges rose 26.96% year over year in the fourth…
: Money Returns to the Market (VN) -

A New Wave of Listings (VN)
Read More →Masan Consumer’s decision to move its shares from the UPCoM exchange to the Ho Chi…
: A New Wave of Listings (VN) -

Vietnam’s Stock Market Poised for an Upgrade (VN)
Read More →Vietnam could attract $5 billion to $6 billion of international capital in 2025 if it…
: Vietnam’s Stock Market Poised for an Upgrade (VN) -

What Vietnamese Investors Should Watch at Year-End (VN)
Read More →As third-quarter earnings reports emerge, covering firms that represent over 30% of total market capitalization,…
: What Vietnamese Investors Should Watch at Year-End (VN) -

Vietnam’s Market Holds Second Place Momentum (VN)
Read More →Vietnam’s stock market outperformed most Southeast Asian peers in 2024, supported by gains in technology,…
: Vietnam’s Market Holds Second Place Momentum (VN)
Curious Minds, Curious Me
Have a topic in mind or want to discuss finance, economics, or market trends? Feel free to reach out!
Frequently Asked Questions
What types of stories do you cover?
I focus on stories that explore how money moves — in Vietnam and across the region. My reporting covers macroeconomic trends, personal and organizational finance, and the rise of startups and investment funds shaping emerging markets.
Where are you working now?
I’m currently pursuing graduate studies and working at the Donald W. Reynolds National Center for Business Journalism at Arizona State University, where I continue to develop my expertise in financial reporting and data-driven storytelling.
How can I contact you?
You can contact me via LinkedIn
Where can I find your latest articles and reports?
You can find my latest work through the Reynolds Center’s website and on the platforms of the newsrooms I’ve contributed to. Previously, I served as an editor at CafeF, a leading financial news outlet in Vietnam, and at Bloomberg Businessweek Vietnam.